The outbreak of COVID-19 has created a global health crisis and has had a deep impact on the Food and Drink Industry.
For example, to curb the spread of COVID-19, the Australian Government has set up lots of rules, such as social distance, dining limitation, closure of restaurants and bars, which make a great influence to the food and drink business. Here are some possible changes after COVID-19.
Sanitize, sanitize, sanitize
Now we all know how important to sanitize ourselves to avoid potential infection, and this circumstance will remain for a long while.
Not only for personal protection, Food industry are rising higher standards to satisfy customers' needs.
During COVID-19, the general public are becoming increasingly educated about contamination, as well as with food safety issues.
This will also be the driving force for the use of personal protective equipment (PPE) such as disposable gloves and face mask for food businesses workers, PPE may become a permanent standard in food industry.
It is also anticipated most food businesses will take health and safety legislation more serious after COVID-19. This will very possible become the minimum standard.
However, if you don't trust the food outside, cooking at home would be a great option.
Everyone could be a MasterChef
When all the restaurants, café and bars are closed, cook at home would be the only way to feed oneself.
For those can't cook, DIY or easy home-made foods would be the alternative options from microwave foods.
In addition, when working from home has become a long tern situation, easy home-made food becomes the fastest subcategory in food industry.
Food manufacturers and brands are now helping consumers make healthy, delicious and most important of all: easy-to-make meals, which would be the best solution for those can't cook or new starters.
More people are now seeking healthy and nutritional easy home-made approaches, which not only arise the needs of frozen meals such as frozen fruits, vegetables and fish, but create the growth of online cooking lessons.
According to Google Trends, keyword "cooking", "easy cooking at home" has doubled at March 2020 compared with September 2019.
Since people are now cooking by themselves, they keep an eye on all the ingredients more as well.
Eat Healthy, I mean it
Yes we all know we should eat health and nutrition foods, but before COVID-19 we might not take this that serious.
Ipsos reports that health and wellness rank high for 75% of consumers today. People are now willing to pay more for their nutrition and health food. They believe after consuming natural ingredients, it will strengthen the ability to fight with potential illness. Products recently launched include drinks with functional ingredients.
In Asia Pacific, Middle East and Africa, consumers spending more on health supplements, they also buy food online more, and rat at home more.
They funny thing is, report also mentioned there are more comfort and indulgence consumption.
Give me that ice cream
It is very reasonable for a human being to consume comfort or premium foods if they are facing difficult times or challenges. This is also the reason why ice cream, chocolate, snacks and dairy are rising.
According to Kantar, there is a 30% increase in ice cream sales compared to the same period in 2019. Puffed snacks sales at convenience stores saw a 17% hike between January 25 and February 7 compared to February 2 and 15 in 2019.
For those who can't travel because of the lockdown, they would very possible purchase premium food as comfort.
In short, COVID-19 has not end yet, however it has already changed food business huge.